TDWI Schweiz 2018

05 - 06 November 2018 | Swissôtel Zürich

Speaker details

Alexander Prinz


Lead WebIntelligence & Testing

Alexander is heading the WebIntelligence team of Lufthansa Airlines in Frankfurt. Previously he was the project lead for big data analytics and was involved in architecting key analytics transformation initiatives at Lufthansa. An expert in econometrics, Alexander taps into the power of statistical analysis to forecast customer behaviour and develop highly personalised customer interaction such as marketing campaigns and web site personalization. As such Alexander is always looking for new innovative solutions to provide the best possible offers and promotions to customers. Prior to Lufthansa, Alexander worked as a lecturer at the Warsaw School of Economics and was a research assistant at the Institute for Statistics and Econometrics in Mainz, Germany. Previously he worked as an apprentice banker and public relations manager at Deutsche Bank in Frankfurt. Alexander is a regular lecturer at Frankfurt School of Finance and Management conducting professional training on statistical traps and analytical possibilities as well as on big data developments. Alexander is listed on the Marquis 'Who's who in the world' list, authored a textbook on econometrics and is regularly published in industry trade journals. Alexander holds a doctorate in econometrics.

Presentation timetable



06. November 2018 - 09:55-10:55

Di 1.2 - Advanced Analytics und AI


Sponsoren der TDWI Schweiz

  • IT Logix AG Platinum Sponsor
  • NTT DATA Platinum Sponsor
  • Trivadis AG Platinum Sponsor
  • b.telligent Schweiz GmbH Gold Sponsor
  • BARC GmbH Gold Sponsor
  • BiG EVAL Gold Sponsor
  • biGenius Gold Sponsor
  • CIMACON GmbH Gold Sponsor
  • Digital Improvements GmbH Gold Sponsor
  • itelligence Gold Sponsor
  • MicroStrategy Gold Sponsor
  • NextStride AG Gold Sponsor
  • pmOne AG Gold Sponsor
  • Q_PERIOR Gold Sponsor
  • saracus consulting AG Gold Sponsor
  • Syncwork AG Gold Sponsor
  • ThoughtSpot Gold Sponsor
  • TIMETOACT Software & Consulting GmbH Gold Sponsor
  • WhereScape Europe Gold Sponsor